The other night I was stopped in the parking lot at the golf course by some gentlemen asking about the Fiesta. They were very impressed with the well appointed interior and the styling. Wherever I go with the Fiesta, people are always shocked to see such how nice the car is. Many of them remember small cars of the past, and a few current ones, that looked like the automakers were forced to make something small and fuel efficient. Car companies spent very little time designing and engineering the cars, and just focused on making them as cheap as possible with little regard for anything else. Not so with the Fiesta.

            What strikes people first is how elegant and eye catching the body is. The large front lower air intake centered between swept back headlamp housings. A sharp body character line that starts at the sides of the front bumper and extends thru the belt line. Body colored door handles with chrome accents around the base of the greenhouse really add sophistication to the body. The lower grille really makes the Fiesta look aggressive, without being arrogant like many other car designs. The outside is like 007 when wearing his tuxedo, rather than a WWE wrestler. Sophisticated, elegant, high-class, and balanced is the best way to describe the Fiesta.

            Once you open the doors, and stun them with the keyless entry, their eyes grow bigger at the sight of the interior. Gone is the hard glossy plastic of other small cars. Leather wraps the seats and sides of the steering wheel. The shift knob is a nice mix of leather, chrome trim, and silver. The gauge cluster is very futuristic, but still maintains sophistication with its long red needles and well-proportioned fonts. Questions always come up when people see the center stack and 4″ LCD display. They want to know what the buttons do and what the screen is for. Everyone is pleasantly surprised at the news that the Fiesta has Bluetooth connectivity and an iPod interface. All of this in a small car? Yes, this is what the Fiesta is all about.

            People don’t even have to drive the Fiesta to see what a huge departure it is from other small cars. No longer does the interior look like it was made from the cheapest materials on earth. The body doesn’t look bubbly or out of proportion. The Fiesta doesn’t look “cute”, it looks elegant and purposeful. The car is in perfect balance with a strong visual presence, modern technology, and materials. If you love the way it looks, wait to you drive it!